The message is sent to the general public or a group of.
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Pics. The sage edge site for mass communication by ralph e. An introduction to mass communication.
Mass Communication Living In A Media World Seventh Edition Sage Publications Inc from us.sagepub.com
First, they communicate the world to individuals. One can send a letter to their friends or a business letter and it will be delivered in a few seconds. Modern world is full of information of various kinds which sometimes is even more valuable than money.
The basic difference between mass media and mass communication rests on the fact that mass media is a channel through which mass communication contents are delivered to the public.
People are united into one global community with the their research in a person's inner world is unique. I can honestly say this book is amazing! Mass communication in a converging world, now in its fifth edit. Mass communication is a communication process that covers an entire society, in which an individual or institution uses technology to send messages to a large, mixed audience, most of whose members are 1.
